Ghost Writers' World

To understand SEO fully, you need to understand the importance of keywords and get familiar with terms like 'keyword stuffing' or 'spamdexing'. You want your website to have SEO-optimised content, and include keywords that people might be looking for on search engines like Google.  However, don't stuff your writing with too many keywords. You might put yourself into trouble that way.  How, you ask?  Well, let me explain. What is Keyword Stuffing? Keyword stuffing is (or better say was) an SEO technique used by web designers to stuff extra keywords onto a web page. This is (was) done so that search engines will rank the page higher in a web search. Search engines scan web pages looking for the keywords that you enter.  Let's say I look up on Google for handmade soaps.  The more times the words 'handmade soaps' appears on a web page, the higher the ranking the search engine gives that page.  But, wait!  Thi...

If you are a freelance writer like me, you know hundreds of clients come up to you asking you to write SEO-optimised articles, blogs, or product descriptions. They give you a list of keywords and sometimes mention a keyword density to use in the text. Why do they do that? Why is everyone so crazy about SEO? Let's find out. What is SEO (Search Engine Optimization)? Search engine optimization (SEO) is the process of getting traffic to your website by listing on a search engines. When you type in something in you're looking for in your search engine like Google or Yahoo, it returns a long list of results. The results are returned on the basis of a particular ranking done by these search engines. Now, how are these ranked? All the web pages, documents, videos and local listings are ranked based on what the search engine considers most relevant to the person conducting the search.  For example: if your keywords are, lets say, 'ghostwriting book's, and ...