We've talked about earning money by having your own blog or website earlier. Haven't we? Now let's find out more about your blog here and of course find out as to why I've one of own;)
What is a Blog?
A blog is a website
where the owner or group of owners or operator posts opinions,
information and items of interest on a regular basis. A blog is often
part of a personal or company’s website (but mine isn't and I'll tell you why in a bit). It is a pull-down menu tab
on their main website. Blog writers use their blog to share opinions,
brag about company or personal successes and/or share information
that might be useful to their customers or visitors. Blog entries
should celebrate employee or client successes. It may also advertise
upcoming events or new products.
Now as to why my blog isn't a part of another website. Well, this blog of mine is not meant to make profits. It's purely for sharing useful information, telling others about ways to make money online, succeed in online businesses and most importantly, using your writing skills to make money.
Why Bother with
a Blog?
- A blog can get you known as an expert in your niche.
- Blogs often answer clients’ questions and increase their trust in you. If they trust you they will buy your goods and services and return to buy more.
- Blogs are forums where you can celebrate successes, showcase employees, share good news, and build rapport with your clients and potential clients.
- If you’ve written a new eBook or designed a new product, your blog is a great place to announce this.
What Should You
Blog about?
Before you begin
blogging you need to do some homework. Find out what your target
market wants and needs. In order to keep and grow your audience you
must address their needs. What information can you provide? How can
you keep them coming back for more? What can you write about that
will have them anticipating your next blog?
Next, you need to
think about your style and start writing.
- Blog about information or any stuff your niche market wants to know.
- Blog about topics that will help your readers solve their problems (making extra money online in my case).
- Blog about you, your family, your dog, and your hobbies. Your readers want to get to know you!
- Blog about new products.
- Blog about celebrations related to you, your company or your customer.
- Blog about areas of concern. For instance: If you run a health and beauty blog, blog about skin cancer.
If
your
blog
is
noteworthy,
people
will link to your blog
and
share
your
website with friends and/or
comment
on
your
blog
posts.
This will lead to back-links. More on that later!
How do You Build
a Blog?
You can build a
blog for free on such sites as simplest.com. Mine is built on Blogspot. It's free as well and is backed by Google.
If you have your own website, you can have
your website designer elaborate your main website to include a blog.
A good activity
before you start your own blog is to read lots of other blogs and
perhaps do some guest posts.You need to decide
who your niche market is before you start your blog. You can get some
excellent information from other bloggers and from other such
resource materials over the Internet. Just Google search and you'll
get plenty of free material to read about it.
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