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Showing posts from 2013

Writing Your Own Book: Getting Started

Hello all! Recently many people have come across asking me how I actually get about writing a book or an eBook. Some of the questions that now I'm been tired of answering  are:  Can anyone do it or are there any special skills required?  Is the process simple or complicated?  How do they get published? That's why I've decided to dedicate my next series of blog posts to all those curious minds out there who wish to write their own book and get it published for others to read their ideas. I hope to make the process sound as simple as possible. In this first post about writing your own book, I'll start off with simple tips and tricks to let you get started. To answer the question " Can anyone do it?", I'd say, "No, not really. But many can". If we could all write, a ghostwriter like myself would not have existed in the first place. And there would be no other way to make money than just by writing. Think if we were all writers, wh...

Writing Enticing Product Descriptions

The most number of orders I get from my clients involve writing enticing and captivating ecommerece product description for their website. Words are powerful: they can make or break a relationship and they can help you sell what you can't sell. I've made a list of some very simple, yet useful tips here to get your own product descriptions written without having to pay a content writer to do it for you: Focus on your product alone. Don't talk about other products. Jot down all relevant information about the product. Don't miss out on anything. Make a list of all the useful features separately. Qualities like affordable, long-lasting, unique are always good. People are looking for them! Use keywords for SEO . But don't do any keyword stuffing Think about the target audience. Write as if you're talking to them. Entice them. Keep it simple and short. People don't have time to read too much, but do that without missing out on any useful information. 1...

Hiring an Inexperienced Freelance Writer

Previously we talked about making a wise decision when hiring a ghostwriter to write for you or on behalf of you. The ability to write is God gifted, but imagination is truly beyond any question. You  may be someone who has some brilliant ideas jotted down in the form of small notes. You might want to enlighten people with your great thoughts but still cannot manage to give those notes the look of a good book. What can you do about it? Simply put a full stop to your worries by hiring an expert ghostwriter.  However, they may turn out to be expensive.  If your are trying to work things out on a budget and you have not had any previous experience with  ghost writers ,  do not worry you can easily locate them on various freelancing platforms such as Elance and still get your job done in a pocket-friendly manner. How to Pick One? The right kind of ghostwriter or freelance writer for your job can easily be hired by having a look at his previous checking ou...

How Much Does a Ghostwriter Earn?

People often ask me how much I with this little business of ghostwriting . Wrong question-I know! But, I think it needs to be answered in some way or the other, just to help the budding freelance writers to know what to expect and to create realistic goals while they are starting their careers as ghostwriters.This is also to help those who are thinking of hiring a ghostwriter for their next book. Some people may actually be trying to judge how strong you are financially or rate your success in life by finding out how much you make on a monthly or annual basis by asking such questions. Who cares though? We really can't change the way people think. Can we? No! All we can do is stay calm and carry on. To be completely honest with you, there is not an exact figure of how much I make in a year through my ghostwriting business at Ghostwriters' World . Why? Because it is just like any other business. There are ups and downs. Profits and even losses. Happy customers and dissat...

Ghostwriting – Convenience or a Lie?

While people are  increasingly  relying on ghostwriters to write books, web content, articles, stories or blogs on their behalf, there are still some people who do not appreciate the idea. Of course, the ghostwriter never seems to get the credit for his/her work and earns only a fraction of what the owner of the book or article earns. Doesn't sound fair? Or does it? Here's my honest opinion on it. Why do People Hire Ghostwriters? People hire ghostwriters for the sake of convenience. They may want something written, for example a novel, a memoir, a blog, an article or even engaging content for their website or descriptions of the products they wish to sell. They might have brilliant ideas to write a book that they are thinking about selling and making some money out of. They might just need to fill up their blog with quality content to keep their readers engaged and to increase traffic. So why do they need you? Despite all that, they may be lacking the time and  ne...

Making Ghostwriting Your Career

Enough information about blogs, websites, search engines, SEO and all those trending topics talking about how you can establish your online presence! Let's get back to the topic of 'ghostwriting', something this blog is originally about. Now, before I go any further, I just want to make sure you know what ghostwriting is. It may sound funny but many people still think it's writing about ghosts, witches and those scary things.  While ghostwriting literally means the same, the main idea behind ghostwriting is that you write on someone else's behalf. So basically, if you know a well-known author out there, he probably wasn't the mastermind behind his books. It was a ghostwriter! Does that sound a bit insane or may be unfair to you? You write something and someone else gets the credit for it....Well to some extent it is, but I still believe  establishing  your career as a ghostwriter  is a wonderful idea. Or at least  that's  w...

Using Social Media for Marketing

What is Social Media? Do I really need to tell you about it? I'm sure you all know, but what you might know is how to use it's power to advertise and market your products or services. As the name suggests, social media are media created for the purpose of social interaction. On social media sites like Facebook, Linkedin, Twitter, YouTube, Pinterest and even popular blogs and forums, people interact by creating, sharing, and exchanging information and ideas in virtual communities. Making Effective use of Social Media If you create remarkable content, visitors to your page will share it with their friends on social media. If the content is really good, people will create a back-link to it. We’ve already discussed how important back-links are to your e-business or bricks-and-mortar company. And word of mouth counts towards promoting your business too! If many read something you wrote or created and they tell their friends, your post can go viral! That spells huge traffic to y...

Getting Paid Ads on Your Website or Blog

Want to drive more traffic to your website? Want to get paid without selling? Then you need to get paid Ads on your website. Here's all you need to know about them: What are Paid Ads? Paid advertising is a great way to guide more traffic to your site and increase business. However, you need to be very careful around them or you might make it really expensive for yourself! How are Paid Ads Useful? Paid ads generate lots of website traffic. This SHOULD generally translate into more revenue. But, if all these leads are “tire kickers”, then the money you spend on them might better been used elsewhere. With Google AdWords, you can write your own headline, copy, description of your goods or services and link to any page you want! Getting Started using Paid Ads Google AdWords is a great tool to get started. But, before you shell out money for paid advertising, do your homework. Find out about paid Ads. Read. Talk to others who use them. Make sure you understand about longtail keywords su...

How do You Get Back-links: 9 Simple Tips and Tricks

Here I am again, fulfilling my promise to provide you with plenty of ideas to get back-links on your blog or website to increase your chances of being ranked higher in Google search and let other people find you quickly and easily.  Without wasting much time, let's find out what these tricks are : 1. Complementary Business Now for this you'll need to find some businesses that complement yours and suggest linking to your website to help their visitors. For example, if you sell books, contact another business that sells or supplies books or a blog that reviews books and discuss the possibility of linking to your website. 2. Offer a testimonial If you use a product or service, write a simply great testimonial or review that would catch one's attention straight away, and of course, include a link. So you can write a wonderful testimonial of the blog that reviews books and send it to the blog site……along with your link! 3. Write a Glowing Review If you wr...

What are Backlinks: The Basics of Backlinks You Need to Know

As you may have already picked up from its name, back-links are any links received from another website or webpage.  They back or support your page or website. Why are Back-links Important? The importance of back-links is in S earch Engine Optimization (SEO) . The number of back-links is an indication of the popularity or importance of your website or webpage. Google uses back-links as a measure when looking at your page ranking on its search engine . Back-links are also important because they can drive traffic directly to your site from people who click on the links. For example, if another blog publishes an article on SEO , and they link to one of my articles, let's say for reference purposes, posted on my blog, 'Ghostwriters' World' , a backlink has automatically been created. Anyone who reads the other article will potentially click on my back-link for more information. Back-links have a third purpose. They may also be of significant analy...

What Sells Well: Part 2

This post is more sort of a continuation of my previous blog post "What Sells Well?" In case you've not read it, here is the link: http://ghostwritersworld.blogspot.co.uk/2013/08/what-sells-well.html  In the previous post, I said you can sell almost anything if you provide a good quality as well as a unique product or service at a competitive price. You need to find a USP, that is your Unique Selling Point to let yourself stand out and look different from others. Now to understand the whole concept of selling anything well, I'll try to give you my own example. On Fiverr, (one of the freelancing platforms I work on) I have quite a few different writing gigs. Out of all those, my best selling gig is about writing product descriptions: http://fiverr.com/users/intellect001/manage_gigs/write-a-short-description-about-new-aap-game-website-or-any-products-you-are-thinking-of-selling Now, it's not that I'm the only one on Fiverr writing product descriptions...

Keywords are Good for SEO, Keyword Stuffing is Not

To understand SEO fully, you need to understand the importance of keywords and get familiar with terms like 'keyword stuffing' or 'spamdexing'. You want your website to have SEO-optimised content, and include keywords that people might be looking for on search engines like Google.  However, don't stuff your writing with too many keywords. You might put yourself into trouble that way.  How, you ask?  Well, let me explain. What is Keyword Stuffing? Keyword stuffing is (or better say was) an SEO technique used by web designers to stuff extra keywords onto a web page. This is (was) done so that search engines will rank the page higher in a web search. Search engines scan web pages looking for the keywords that you enter.  Let's say I look up on Google for handmade soaps.  The more times the words 'handmade soaps' appears on a web page, the higher the ranking the search engine gives that page.  But, wait!  Thi...

The Fuss About SEO

If you are a freelance writer like me, you know hundreds of clients come up to you asking you to write SEO-optimised articles, blogs, or product descriptions. They give you a list of keywords and sometimes mention a keyword density to use in the text. Why do they do that? Why is everyone so crazy about SEO? Let's find out. What is SEO (Search Engine Optimization)? Search engine optimization (SEO) is the process of getting traffic to your website by listing on a search engines. When you type in something in you're looking for in your search engine like Google or Yahoo, it returns a long list of results. The results are returned on the basis of a particular ranking done by these search engines. Now, how are these ranked? All the web pages, documents, videos and local listings are ranked based on what the search engine considers most relevant to the person conducting the search.  For example: if your keywords are, lets say, 'ghostwriting book's, and ...

ALL YOU NEED TO KNOW ABOUT SEARCH ENGINES

You probably already know what a search engine is. Google is one of the most popular ones out there. You type in a word and and it gets back to you with plenty of results. How does it do that? In this blog post, I will try to explain it all in the simplest possible way. So What Actually is a Search Engine? Search engines are programs, very clever ones,  that look for documents and websites for specific keywords. The search engine produces a list of the documents and websites where the 'keywords' can be found. Examples of popular search engines include Google, Ask, and Yahoo among many others. Types of Search Engines: There are three types of search engines: 1. Crawlers, Ants, or Spiders are powered by robots; 2. A second type of search engine is powered by humans; 3. The third type is a combination of robots and humans. Crawler or robot-based search engines use automated software agents to go to a website, read the information on it and return all that ...